Who is UK's Eurovision 2026 star Look Mum No Computer as fans say same thing

Electronic music artist and  YouTuber Look Mum No Computer has been selected to represent the UK at this year's Eurovision Song Contest, the BBC has announced. The tech creator, whose real name is Sam Battle, is a solo artist described as "an innovator of unique musical machines". He first arrived on the music scene back in 2014 as the frontman of the indie rock band, Zibra, which performed at Glastonbury in 20215 for BBC Introducing. 

Since then, he has been performing and recording under his solo name and will be flying out to Vienna this May to represent the UK at the international song contest. Speaking about the exciting opportunity, he said: "I find it completely bonkers to be jumping on this wonderful and wild journey.

"I have always been a massive Eurovision fan, and I love the magical joy it brings to millions of people every year, so getting to join that legacy and fly the flag for the UK is an absolute honour that I am taking very seriously."

Look No Computer also boasts 1.4million followers across his social media platforms as a content creator based in Kent. His music has attracted attention for the unusual electronic instruments he creates, including organs made from Furby toys and Game Boys, synthesiser bicycles and flame-throwing keyboards.

He teased: "I've been working for a long time creating, writing, and producing my own visions from scratch, and documenting my process. I will be bringing every ounce of my creativity to my performances, and I can't wait for everyone to hear and see what we've created. I hope Eurovision is ready to get synthesized!"

The BBC chooses the UK's Eurovision entry through an internal process with the help of a panel of inudstry experts. The head of entertainment at the BBC, Kalpna Patel-Knight said: "His bold vision, unique sound and electronic performance style make him a truly unforgettable artist.

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"Look Mum No Computer embodies everything the UK wants to celebrate on the Eurovision stage - creativity, ambition, and a distinctly British wit. I am sure he will make us all proud on the international stage in May."

Although his song is yet to be revealed, BBC Radio 2 DJ Scott Mills has had a listen and revealed it's "something different" from the UK. He explained: "The UK often gets criticised at Eurovision, or it has in some years. 'We're always really safe. We always keep it really middle of the road'.

"So we are going to try something different this year. Why not? Let's try something different, and it is different. From jsut one listen, I want you to imagine a bit of Basshunter's Now You're Gone and then put a bit of Parklife [by] Blur in there, and maybe you would add in a bit of West End Girls [by] Pet Shop Boys, maybe the synths of The Human League.

"Sprinkle a bit of Verka Serduchka in there. Maybe just a tiny bit of Sex Pistols. Stick all that in a blender and create a big anthem to take on Eurovision, one that I can imagine they will be singing in that arena." The BBC confirmed Brits will be able to listen to the track on Mills' Radio 2 breakfast show "in the coming weeks".

However, many Brits were less than impressed by the selection choice as they flocked to social media to share their confusion online. One user penned: "This has to be some sort of joke! The BBC have now stopped taking Eurovision seriously, it looks like!"

Another agreed: "Why do we still bother with this utter nonsense [three cry-laughing emojis]" as another agreed: "Can we just send Sam Ryder back? We'd have a greater chance of winning with him."

Meanwhile, some viewers supported the new artist, with one fuming: "Oh here we go with the annual negativity song contest. Give the guy a chance ffs". Another agreed: "Go and have a look at his YouTube channel. He is an incredibly talented bloke. Fixes instruments and electronics, and curates a museum."