Cole Palmer becomes fashion icon in odd fishing video as Chelsea star looks awkward

Cole Palmer starred in a rather bizarre advert for high fashion brand Burberry, as the Chelsea star’s stock continues to rise.

The ex-Manchester City ace has been the talk of the nation ever since he made the move to Stamford Bridge last summer.

A cool £40million and 51 G/A contributions later, Palmer has established himself as one of the Premier League’s most eye-catching talents, both on and off the pitch.

His standing in the game has led to big brands like Burberry wanting to work with the Englishman, but few could’ve predicted how the fashion outlet launched their new-look partnership.

Featuring as part of their ‘It’s Always Burberry Weather’ campaign, the advert shows Palmer sitting beside a lake in the English countryside while donning a Burberry duffle coat.

The quirkiness doesn’t stop there, with Palmer seen enjoying a spot of fishing.

Uploaded to Burberry’s official YouTube channel, the clip is a confusingly nine-and-a-half minutes long.

Palmer is the latest in a long line of footballers to have partnered with the brand, with England team-mates Phil Foden and Eberechi Eze having both been involved in previous campaigns.

It comes at a time when Palmer appears to be going from strength to strength on the pitch, with the 22-year-old already boasting six goals and four assists for the 2024/25 Premier League campaign.

What’s more, his exploits with the national team were rewarded earlier this week when Palmer was named England Player of the Year for 2024.

That’s despite Palmer having started none of England’s matches at the summer’s European Championship, with interim boss Lee Carsley even suggesting he might have to play left-back to even get minutes in the national set-up.

Commenting on England’s strength in depth, Carsley claimed: “[Alexander-Arnold] can play there. Bukayo can play there, Cole can play there, so there’s quite a few.

“Obviously you want to get the best out of them in their most natural positions. We know if we play a right-footed player there, at left-back, that we’re going to have to build differently and be creative in the way we set up.”

He continued: “I think if you’re asking a right-footed player to play high and wide and playing too high and wide, it can sometimes be a little bit predictable. It’s important that we aren’t predictable, that we’ve got different ways of attacking.

“I think with the players we’ve got we can also swap the players over the wide players so they are on their natural sides just to give the opposition something different to think about."