Tom Tugendhat already forced to change campaign motto after hilarious blunder
Tory leadership candidate Tom Tugendhat fell foul of a second slogan gaffe.
Tory leadership contender Tom Tugendhat has been forced to change his campaign slogan after falling foul of a slogan gaffe.
Eagle-eyed viewers noticed a graphic initially shared on his website spelt "turd" but was later changed.
The motto said: "Together we can, unite the party. Rebuild trust. Defeat Labour."
The first four letters of each word stacked on top of one another, like in the graphic, spells "turd".
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The motto was changed hours later so that the last sentence reads: "Win back the country".
This is the second Tory leadership motto for Mr Tugendhat who came fifth during that attemnpt.
Mr Tugendhat stated he “loves a tart” after people poked fun at his campaign slogan from his 2022 Tory leadership attempt.
A photo of the MP standing in front of his poster at a particular angle made the letters appear to read “a tart”.
His slogan was “A clean start” but his body blocked the letters from c to s.
In response, he joked: "Just to be clear, I am a massive fan of Bakewell. Lovely place, lovely tarts. Always happy to champion great British produce"
Mr Tugendhat, shadow minister for security, has now joined Robert Jenrick and James Cleverly in announcing their intention to run to replace Rishi Sunak as Tory leader.
Dame Priti Patel, Kemi Badenoch and Suella Braverman are also set to announce their own bids before Monday.
One hopeful will replace the former Prime Minister on November 2, following a vote by MPs and then Tory members.
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Throwing his hat into the ring, Mr Tugendhat said: “I am prepared to leave the ECHR, or indeed any other institution that doesn’t serve the interests of the British people”.
Mr Jenrick has also argued for the UK to leave the ECHR, as has Ms Braverman.
Former home secretary Mr Cleverly said the party’s MPs “have to get out of that habit” of “rowing amongst ourselves”, which he said gave the British people the wrong impression that they were more interested in themselves than serving the public.
He said the Conservative Party needs to “expand our base of support”, but when asked about a recent poll suggesting around half of Tory members are in favour of joining forces with Nigel Farage’s Reform UK, he said the party “doesn’t do mergers”.
