Cheers to that! Brexit-supporting Wetherspoon to cut prices for January 31 celebration
WETHERSPOON pubs plan to celebrate the January 31 Brexit by slashing the price of 12 particular drinks, including certain beers and vodkas.
The motion by the company is being called the "Let's stay friends" offer, and it will cut around 60p off certain drinks which originate in European countries, as well as from across the UK. From the day of Brexit on January 31 to February 29, pub-goers will get money off European beverages. Some examples of the drinks on the offer are Estrella, from Spain, Beck's, from Germany, Peroni, from Italy, Grey Goose Vodka, from France, and Jameson Irish Whiskey.
Wetherspoon chairman Tim Martin said: "Many of our customers are keen to celebrate Brexit.
"At the same time we want to remain friends with our European neighbours and offer a range of drinks at an excellent price."
Mr Martin, a staunch supporter of Brexit, had promised to slash beer prices if the UK left the European Union (EU) by October 31, 2019, but this deadline was of course delayed.
This was the second push back after Britain had been due to leave the EU on 31 March, 2019.
Britain is now expected to exit the EU on January 31.
The JD Wetherspoon chain’s 870 pubs will host this Brexit offer.
During the 2016 Brexit referendum CEO of Wetherspoon, Tim Martin, promised to take champagne and prosecco off the menu, replacing them with non-European or English sparkling wines.
In December ardent Brexiteer Tim Martin announced a business boost after Britain leaves the EU.
He unveiled ambitious new plans to open at least 50 new pubs in the UK and Ireland, creating 10,000 jobs in the process.
Mr Martin said this £200million investment was an indication of his confidence that Britain would boom once it quit the bloc.
The planned expansion will increase Wetherspoon’s workforce by nearly a quarter.
It comes as most pub and restaurant chains in Britain battle increasing costs due to a mandatory minimum wage hike and rising rental and energy bills.
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They will mostly be in small and medium-sized British towns and cities but also in London, Edinburgh, Glasgow, Birmingham and Leeds as well as the Irish cities of Dublin and Galway.
Mr Martin, who has campaigned alongside Brexit Party leader Nigel Farage on numerous occasions, said: “There’s been a lot of negativity about the economy.
“But the stock market’s near a record high, household income is at or near a record high, consumer expenditure is up on last year and unemployment is at a record low.
“Wetherspoon’s investment in opening new and enlarged pubs and hotels will generate thousands of jobs and millions in taxes, so it has to be good for the UK economy.
“The constant gloomy messages from the CBI and permanently pessimistic economists are bad for everyone.
“We are looking forward to opening many more new pubs as well as investing in existing pubs over the next four years.”
The strain on UK pub operators finances has led to mergers and acquisitions activity with Greene King bought out by Hong Kong’s CK Asset for £4.6 billion, and Slug and Lettuce pub chain owner Stonegate agreeing to buy Ei Group for £1.27 billion.
Wetherspoon, however, has said it was not seeking acquisitions.