Heartwarming 1933 Christmas card shows how regular families lived in the Great Depression
A handmade Christmas card crafted from a brown paper bag during the Great Depression shows how ordinary people found hope in the darkest of times

History is full of challenging times, and the Great Depression stands as one of the most difficult. Yet one family demonstrated that the festive season can bring hope even in the darkest times.
The worldwide financial crisis, widely believed to have started with the 1929 Wall Street Crash, persisted for a decade, bringing unprecedented unemployment and hardship. Although it originated in America, the Depression impacted most of the world, with the UK and Germany being particularly badly hit. However, a fascinating historical item offers a touching glimpse into how ordinary people coped with these harsh circumstances.
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A 1933 Christmas card from a Chicago household reveals the daily battles faced by typical families during this period. The card, now preserved at the National Museum of American History in Washington D.C., was made out of a brown paper bag and displays simple stick-figure illustrations of a household - two adults and two children - all appearing downcast whilst surrounded by various bills for essentials including water, rent, groceries, and gas, reports the Mirror US.
The message reads: "Oh, well - in spite of it all - here's a Merry Christmas From The Pineros."
The interior contains a poem stating:
In days gone by when we were broke
We hated to reveal it.
In fact our pride demanded that
We struggle to conceal it.
But now at last we're right in style
And need not fear confession.
We shrug and smile and say "oh well -
It's merely this depression."
And so this card which once we'd scorn
Now seems within all reason.
It's cheap - and yet it brings to you
Best wishes of the season!
The museum reports the greeting was posted from the Pineros' home in Chicago to friends in Attleboro, Massachusetts - Mr and Mrs S McCormick, as identified on the envelope - with a one-and-a-half cent postage stamp. This modest postage, combined with the economical choice of fashioning a card from a brown paper bag rather than purchasing a ready-made one, illustrates how financially stretched ordinary households were during that period.
The museum notes that Peter McCormick, the couple's son, donated both the card and envelope, but said he had no knowledge of the Pineros family.
A piece about the card featured on the museum's website stated: "This hand-lettered poem is a delightful example of light verse, a whimsical form of poetry intended to entertain or amuse, even if treating a serious subject in a humorous manner. In the poem, the Pineros suggest that they had struggled economically for some time, but now, due to the continuing Depression, others shared their financial plight, which enabled them to be more open and candid about their situation.
"Like many families, the Pineros probably had lots of bills for necessities including rent, groceries, utilities, milk, and ice. Because not every family had electric refrigeration in 1933, many relied on regular deliveries of ice to keep their perishable foods cold.
"These bills for milk and ice were separate, they were not part of the grocery account. Local dairies supplied milk and other products on a daily basis."
The vintage card has captivated social media users. Reacting to photographs of it shared on Instagram, one user observed: "There's something so human about this." Another commented: "It really is the thought that counts."
A third person shared: "Going through it rn (right now) with no clue when it'll settle and yeah, yeah, that's [the] Christmas vibe this year all right."