Children outperform adults on vitamin knowledge, study finds

A survey of 2,000 adults and 1,000 children found that kids were more likely to know the answers to a range of vitamin-related questions than their parents

Discover benefits of Plenish shots packed with vitamins

After analysing separate polls of 2,000 adults and 1,000 children aged 6–16 it was revealed kids scored more than adults on the majority of the questions. It found 20% of the younger generation knew there are 13 different vitamins, compared to just 5% of adults.

And 38% of the schoolchildren know the body can produce vitamin D naturally, compared to 31% of grown ups. Additionally, kids are more aware vitamin D helps bone growth and that vitamin A improves vision. And the fact vitamins C and D enhances your immune system, according to the research by health food company Plenish.

Expert nutritionist Emily English, who has teamed up with the company as its ‘Chief Nutrition Officer’ said: "The research highlights a significant knowledge gap among British adults about the importance of vitamins and how to consume them.

“As a nutritionist, I witness the daily consequences of vitamin deficiency and I urge adults to enhance their knowledge of essential vitamins. Incorporating these vitamins into your daily routine is simple: consume a balanced diet, make sure you hit your five-a-day, or add a vitamin-enriched shot."

To combat this lack of knowledge, Plenish has set up the ‘Little Shot Shop’ on Portobello Road, London, staffed by children. The kids shared vital vitamin and nutrition information with passers-by and quizzed adults on their vitamin knowledge.

Children are more confident in their knowledge

Children are more confident in their knowledge of vitamins (Image: PinPep)

The study went on to find children are more confident in their knowledge of vitamins – 37% compared to 24%. The gap extends to other areas of nutrition - more than a quarter (27%) of adults mistakenly believed broccoli is a protein.

And one in 10 (9%) believe ketchup is part of their five a day. Furthermore, 24% haven’t even heard of the World Health Organisation’s ‘five-a-day' campaign. Two in 10 (21%) believe the tomato is a vegetable, and 36% didn’t realise that ginger comes from a root.

For those looking to improve their vitamin knowledge, Plenish has launched a Vitamin Quiz where Brits can uncover if they are smarter than kids.

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