Best Italian holiday destination 'truly captures the country’s beauty' - and it's not Rome
If you're dreaming of an Italian getaway and looking for inspiration, you may want to turn to TikTok, where travellers are sharing their favourite Italian destinations in droves.
A recent study by Pompeii Tickets & Tours used TikTok Creative Centre to reveal which Italian cities are trending the most on the platform.
From historical landmarks to vibrant cityscapes, Italy has no shortage of breathtaking spots that captivate TikTok users worldwide. But which places have won the most hearts —and views?
Keep reading to discover the top Italian destinations lighting up TikTok, from buzzing cities to iconic landmarks.
And let us know if you've been to any of these places in the comments.
10. Verona
Verona rounds out the list in tenth place with 226,000 posts. This romantic city is celebrated for its Verona Arena, Juliet’s House, and the lively Piazza delle Erbe.
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9. Bologna
Bologna, a food lover’s paradise, is ninth with 314,400 posts. TikTokers frequently capture the charming Little Venice, the iconic Due Torri, and the historic Piazza Maggiore.
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8. Florence
Eighth place goes to Florence, amassing 417,000 posts. Famous for its art and history, popular videos highlight the Florence Cathedral, the towering Palazzo Vecchio, and the intricate Fountain of Neptune.
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7. Venice
Venice, a global favourite, lands seventh with 462,000 posts. This city’s unique canals and architecture are immortalised in videos of the Libreria Acqua Alta, the towering Campanile, and the magnificent St Mark’s Basilica.
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6. Catania
Catania ranks sixth with 613,000 posts, where TikTokers feature landmarks such as the Catania Cathedral, the ancient Roman Theatre of Catania, and the bustling Fish Market.
(Image: Getty)