Fireblade's Fifa fashion
SEPP BLATTER, who once said that the women’s game would be improved by the players wearing shorter shorts, will finally get his chance to make a mark on the fashion world.
Fireblade in the UK have already reached an agreement to stock a FIFA-branded range – from a retro 1904 look to more ‘street’ designs – with a retail store due to open shortly in London.
Fashion in sport is certainly in vogue. The queen’s granddaughter Zara Phillips has given Musto her royal approval and Danny Cipriani has just signed a lucrative deal with French fashion firm Eden Park.