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Manchester City most Twitter savvy club research shows
MANCHESTER CITY may be lagging behind in the Premier League title race, but they are streets ahead when it comes to Twitter.
The Citizens' use of the social networking site was commended at the Soccerex European Forum in Manchester earlier today.
Lewis Wiltshire, head of sport for Twitter UK, told the Soccerex European Forum in Manchester: "Manchester City have really started to innovate on Twitter."
Wiltshire said there were 11 sports teams in the world with more than a million followers, of which nine were football clubs. City have more than 786,000 followers.
"The challenge is how close can the club get to its fans," he added.
City skipper Vincent Kompany came in for special praise from Wiltshire, who was described as a fine example of how footballers should use Twitter.
The Belgium international's official account- @VincentKompany- was predominantly used to ask for inspirational messages for the team.
He currently has more than 730,000 followers on Twitter.