Has the nation fallen out of love with selfie-queen Karen Danczuk?
SHE'S the woman on everyone's lips - but has the tide turned?
Karen Danczuk used to be popular - but is the nation turning against her
Karen Danczuk hit the media spotlight last year with her buxom pictures, ruthless reputation and shameless self-promotion.
Karen, who was a Labour councillor in the Lancashire town, is known across the UK for being partial to a self-taken - 'selfie' - picture or two, particularly in a bikini.
But her presence hasn't always been welcomed in the media - especially by the likes of Conservative MP Louise Mensch.
Mensch described Karen, 31, as "Westminster's most embarrassing wife" and accused her of "cheapening" women in politics. Ouch.
Karen is the estranged wife of Simon Danczuk, MP
The mother-of-two certainly isn't shy about showing off her body
Even ITV's Loose Women have accused her of being a poor role model for teenage girls in her husband's constituency.
It looks like the tables are turning for Karen, with popular women in the media slamming her very publicly. Does this bother the northern lass? Does it heck.
More confident than ever, Karen's continuing with life even though people are turning against her - especially in the wake of her split from husband Simon Danczuk.
The selfie-queen had to deny having an affair with her personal trainer after being accused of using the break-up of her marriage to MP husband Simon to help promote his gym business.
Karen met Simon, who already had aspirations to become an MP, in the unglamorous surroundings of Rochdale Labour Club.
A bit of a well deserved break!! KD #bootcamp #nofilter pic.twitter.com/PVXYgWtOPP
— Karen Danczuk (@KarenDanczuk) June 21, 2015
The pair, who have two children, have recently separated after three years of marriage. Now the former couple are embroiled in a spat on social media - further cementing Karen's status as a Twitter queen.
Simon tweeted: "Using our family breakup to help a 'friend' promote his gym in @TheSun & @MailOnline. Fav if #tacky RT if #classy."
Karen then posted: "Unless you physically hear me say something "Karen" didn't necessarily say it Please don't believe everything that you read. KD"
In fact, on her Twitter account there's a contact address to book her for media appearances.
Many are now asking whether the selfie campaign is all part of a cunning plot by clever Karen to climb the celebrity ladder.
And true to form, it seems she's putting her claws into the media from a presenting angle. She tweeted yesterday: "Really looking forward to my second demo on radio then..........are they really going to let me go live as a Co Host No pressure."
Im off to bed, Night & men please stay away from me...I'll be having an affair with you too if you're not careful KD pic.twitter.com/mn63eDDbJH
— Karen Danczuk (@KarenDanczuk) July 3, 2015
Is she the worst excesses of the selfie generation? Many would say the mother-of-two is old enough to know better than to try playing social media at its own game.
Karen was recently asked why she was flaunting herself. She replied: "The pictures are not supposed to be sexy. I'm not an attention seeker. I don't roll out of clubs drunk. I'm not silly.
"I'm not a party animal. I'm not a girly girl and I rarely wear makeup. In fact I'm quite a tomboy."
She added: "Not all my tops are low-necked. I don't wear short dresses - all my dresses are knee-length. Gosh, I've seen more flesh in the supermarket than I have in my photos."
Is Karen angling to be the next big female radio presenter? Should Zoe Ball be quaking in her boots? Probably not - but the media circus goes on.